MKTCM (Meaghan K, R.TCMP)
Modern healthcare website for a licensed Traditional Chinese Medicine practitioner specializing in fertility and women’s health.
MKTCM (Meaghan K, R.TCMP)
Modern healthcare website for a licensed Traditional Chinese Medicine practitioner specializing in fertility and women’s health.
The Challenge
The client needed a complete brand and website foundation that balanced holistic care with professional credibility.
The client needed a complete brand and website foundation that balanced holistic care with professional credibility.
The client needed a complete brand and website foundation that balanced holistic care with professional credibility.
No existing brand system or patient-facing digital experience was in place.
No existing brand system or patient-facing digital experience was in place.
The Strategy
Created a cohesive brand, content system, and website centered on patient education and streamlined booking.
Created a cohesive brand, content system, and website centered on patient education and streamlined booking.
Created a cohesive brand, content system, and website centered on patient education and streamlined booking.
Designed for clarity, trust, and long-term scalability.
Designed for clarity, trust, and long-term scalability.
My Contribution
Led brand development, logo exploration, photography sourcing, content writing, and Framer build.
Led brand development, logo exploration, photography sourcing, content writing, and Framer build.
Led brand development, logo exploration, photography sourcing, content writing, and Framer build.
Owned all creative and technical execution from concept to final hand-off. Worked with a developer who did final launch set up.
Owned all creative and technical execution from concept to final hand-off. Worked with a developer who did final launch set up.